Claire Arroyo

Claire has been providing consultancy to global brands and creative agencies for over 25 years. Following a career as an Art Buyer at a WWP agency she now works directly with global organisations and agencies. She has successfully helped brands strengthen their identities and campaigns by curating photography, illustration and video, improving procurement practices and managing impactful visual assets that can be used across all brand communications and media worldwide.

Claire’s approach is unbiased. Working as a member of your team she aims to find the most effective creative solution for the brand and to negotiate the best terms and fees available.

In addition to her own consultancy work Claire sits as an Independent Non-Executive Board Director for the Association of Photographers (The AOP) in the UK. As an independent director she is jointly responsible for the overall governance and strategic direction of the company developing strategic aims, objectives and goals and raising awareness of The AOP.

the-aop.org